<div class="portada"><div class="meta">Menteia · Vamo · October 2026 · Confidential</div>

# Business Model Canvas

**Vamo** — Kiosk + AI advisor on WhatsApp that greets, quotes, books test drives, verifies identity and builds the customer's loan application at the dealership.</div>


| Block | Content |
| --- | --- |
| Key partners | Ford / Lincoln and dealer groups; Auto banks and lenders; DocuSign, Meta (WhatsApp), ElevenLabs; Hardware supplier |
| Key activities | Kiosk installation and monitoring; Training the advisor per brand; Bank and DMS integrations |
| Key resources | Automotive AI advisor; In-house KYC engine; Kiosk fleet |
| Value proposition | 0 s wait at the dealership; Loan built from the phone; Sales attributed by kiosk; No upfront investment |
| Customer relationships | On-site implementation; Remote monitoring; Monthly report per dealership |
| Channels | Sales to dealer groups; Program with the brand (OEM); Partner lenders |
| Customer segments | Volume-brand dealerships; Used cars; LatAm / Hispanic US |
| Cost structure | Kiosk hardware; AI and WhatsApp compute; Installation and support team |
| Revenue streams | Monthly lease per kiosk; Fee per loan file; Agent without kiosk |

Visual version: *02_Business_Model_Canvas.pdf*.